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How To Make Websites Mobile Friendly

It is the necessity of websites to provide a user-friendly interface that enables visitors to find relevant information easily. It not only creates an attraction for readers but also beneficial to get high rankings in the search engine results.

Optimize The Sites for Mobile Devices

With the increase in mobile devices in recent years for web surfing, now web developers have to optimize the sites for mobile devices. It is projected that about 60% of internet users use mobile phones for web browsing.

Mobile Friendly Websites

The primary purpose to make mobile friendly websites is to provide layout as per the size of the device so that the users can find and read the content easily.

Improve Loading for Search Engines

Additionally, leading search engines like Google, Bing, etc. give preference to websites that are optimized for mobile. High rankings in the search engine results are the primary goal for every website, whether the site is about selling products online or providing general information to readers.

The following are the few tips that help the webmasters to make their WordPress website user-friendly and mobile-friendly as well.

Use Responsive Theme: (WordPress Theme)

It is practiced by bloggers and website owners to install the free version of the theme. Usually, the free versions come with bugs and malfunctions that could be a reason for slow speed. Additionally, free versions are not optimized for mobile.

Therefore, it is recommended to use a paid version that is designed by using light coding and optimized for mobile devices. Even if you install the free version, you have to make sure that the theme is optimized for mobile devices.

User-Friendly Design: (User Interface)

Web developers have to design the website in a user friendly interface. It offers not only easy to operate feature for desktops but also for many other mobile devices. It easy for visitors to access relevant information or product even by using mobile phones.

Try to keep the menu responsive and straightforward so that it is easy for mobile users to operate it without any complication.

Furthermore, the website must contain the feature to adjust the size and layout as per the size of the device. So, users can approach the content quickly and easily without missing any type of information.

Avoid Using Flash Elements

Usually, bloggers and website owners use flash to display photos in a slide show. But they don’t know that it slows down their website and make a negative impact on the rankings of sites.

Moreover, many android and iOS devices don’t support the use of flash. As a result, the webpage doesn’t open and display the error.

Therefore, it is important to make sure that the website doesn’t seem dependent on flash either for displaying the images or for adding animations.

Prioritize The Speed: (WordPress Optimization)

The site speed is not only beneficial to improve the rankings in search engine results but also enables mobile users to browse the site easily. The following are the few factors that are responsible for the slow speed of the website.

  • Hosting server
  • An excessive number of plugins
  • Themes with extreme coding lines
  • Number of widgets on the site

Therefore, it is recommended to consider the points mentioned above to improve the speed of the website. The home page of a website with an excessive number of posts is another factor that usually webmasters ignore.

Try to minimize the number of pages and keep them between five to ten posts. It not only helps to improve the speed but also provides a clean and attractive look to the homepage.

Use AMP: (Accelerated Mobile Pages)

Accelerated Mobile Pages (AMP) is an open-source project introduced by Google a few years before to improve the speed of the website on mobile devices.

It let websites to load only essential elements that are required to display the web page without losing the quality. AMP offers to load the web pages four times faster as compared to standard pages.

AMP works by eliminating the standard and heavy HTML coding that makes the speed slow. This technology is widely used by many known brands, including the New York Times, Amazon, Adobe, and many more.

Moreover, it helps to improve the rankings of the website in mobile search results and displays the icon of AMP with the site. It tells the visitors that this site is optimized for mobile, and most probably, they click and visit the site.

Usually, bloggers manage the blogs to earn through ads, and AMP offers ads specifically designed for mobile users. It is easy to upload on mobiles by using light coding without any impact on the quality.

Use CDN

The content delivery network (CDN) is a proxy-based network of data centers from around the world. The primary purpose of CDN is to reduce the load time and improve the performance of the website.

It saves a copy of the site over the data centers at different locations. As the client sends a request for the web page, instead, it is forwarded to the main server. This request is entertained by the nearest data center.

CDN first confirmed the latest version or any updates on site and compared it with the saved copy before delivering the information. It saves a copy of various essential elements of websites, including images, videos, databases, and many more.

Optimize The Font Size

Font size is an essential element of websites for both mobile and desktop users. Webmasters have to make sure that the font size is large enough that is easily readable on mobile and other portable devices. But they also have to make sure that it is not so large that mobile browsers can’t handle it.

Therefore, try to use an optimum size, and we recommend using 14X as the standard font size.

Compress CSS And Images

Compressing CSS and images is an excellent option to improve website speed. These elements acquire a substantial space of resources and slow down the site speed.

Compression not only beneficial to improve the site speed for mobile users, but it also provides a significant impact on desktop users.

Benefits To Make Website Mobile Friendly

As we mentioned earlier, site speed is an essential factor for getting higher rankings. Mobile users are increasing day by day, and if you want to get success, it is necessary to optimize the website for mobile users.

Reduce Bounce Rate

The bounce rate is an essential factor to know about the performance of the website. When a visitor comes on the site either by using a mobile phone or desktop, it spends time on it.

If it is easy for the visitor to find the relevant information or product, he stays for more time. Most probably, he visits more than one page. As a result, the bounce rate automatically reduces.

Websites optimized for mobile users are more likely to get more page views because users like to spend more time on a website with low loading time.

Improve SEO

Usually, website owners or bloggers have to invest a lot on SEO of websites in terms of time and money. It goes to scrap if they don’t optimize the website for mobile users. It is an excellent option to get an advantage over the competitors.

Search engines allocate high rankings to sites with mobile-friendly features and provide a chance to drive more organic traffic to the website.

Improve Conversion Rate

As the website get rankings in the search engine results, it generates high traffic to the site. It automatically helps to improve the conversion rate for both ads impressions and online selling.

It provides an excellent opportunity for online sellers to improve the sales graph and profit as well.

Conclusion

It is somehow tricky to optimize the website for mobile users. But, it will surely provide the real return of your efforts. Different tools are available over the internet that helps the users to find the user-friendly nature of the website for both desktop and mobile users.

In the above article, we explained the essential factors that are responsible for ensuring the mobile-friendly feature of the website. Hopefully, you get a lot of benefits from it.

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Different methods to speed up websites Leveraging Browser Caching

If you want to leverage your browsing cache, you need to define for how long web browsers keep images and data that CSS & JS stored locally on the client’s browser. Using browser cache, the user’s browser will take less time as well as less data while browsing through the website. The leverage browser caches mean to speed up your word press website loading time. The websites that take less time in loading can be rank up easily.

What is Leverage Browser Caching?

Before we discuss the main points and tell you how to implement different methods, you need to know what is the leverage browser caching in WordPress means & how actually it works? Once we explain how the process works you can understand its benefits. 

When a person visits a page, the browser needs to download all the resources including images, gifs, videos, HTML, CSS & JS on that domain from the server. If someone visits the same website every day with different pages, the browser needs to download all the resources files again and again. To stop repeating this process, the browser uses a web cache. This is a special feature that all browsers used to temporarily store web page assets on the device’s local cache. This data or storage is called HTTP Cache or web Cache.

Following is the image that explains how a web cache actually works:

how a web cache actually works arz host

By using the web cache, not only the load on the server reduces but also bandwidth consumption reduces.

Following are some methods to leverage browser caching

Method 1:  (Leverage Browser caching using .htaccess)

Follow the following instructions step by step for the good results.

  1. First step is to the Cpanel of your website hosting account
  2. Now Go to the root folder of the website that need changes
  3. Open the .htaccess file with the file editor. In case, if you can’t find the .htaccess file check the hidden files settings as .htaccess file is hidden by default.
  4. Add the given code to the bottom of the .htaccess file.
  5. Add expiry header with a maximum expiry time
  6. Add cache control headers in .htaccess file
  7. Unset ETag headers
  8. Without making any other changes simply save the file
  9. Test the applied changes on your website.

A slight modification in the .htaccess file requires setting up the expiry time of Images and CSS files. These setting are found in the root of the hosting server. To boost your website performances change the expiry headers values.

customize header cache

Here is the code:

According to the above settings, the HTML of your website page expires after 600 seconds. You can also set CSS and JS settings to expire once a month.  It means if a user visits your website within a month, they don’t need to redownload CSS and JS assets again. You can set this expiry date up to 1 year, in case if there are no more changes that can be done within a year on your website.

This is one of the most effective ways to leverage browser caching for not only WordPress websites but also to the other frameworks.

Set Image files to the maximum expiry time

Set the images expiry time for more than one year for better results.

Add cache-control Headers

Add the following code in the file to set the cache-control headers.

cache control header

Code:

We already set the expiry dates in the code so you don’t have to add extra work.

Unset Etag header

The final step that is needed to be done is to do unset Etags settings.  As Etags are no longer necessary you simply need to unset them. Add the following code in .htaccess file to unset them.

header unset etag

Code:

Method 2: (Leverage browser caching WordPress using plugins)

There are different plugins available that can be used for caching such as WP Rocket, W3 total cache, and WP fastest cache.

Leverage Browsing Caching:

If you are looking for easy methods to leverage browser caching in word press websites, you came to the right place. Follow the following steps and let the magic work.

  1. Download the leverage browser caching plug-in from word press official website.
  2. Go to the dashboard of your WordPress website and then visit add new option from plugins e.g: Dashboard > plugins > Add New
  3. Upload the downloaded leverage browser caching plug-in from the computer
  4. Click Install Now
  5. Activate the plug-in and see the magic.

This is one of the easiest ways to speed up your WordPress website speed. It involves very little effort of yours and is highly recommended by Google.

WP Rocket WordPress Plugin:

WP Rocket is one of the fastest and most recommended plug-ins for WordPress websites. With the help of a few clicks, you can handle all your speed optimizations. It has the following features.

  1. File cache: enable the file cache to put fewer loads on the server.
  2. Lazy loading: when the user scrolls down, Images are only loaded where the images required.
  3. Static files compression (GZip): It is used to make the total size of the data smaller.
  4. Google font’s optimization: this feature loads heavier fonts quickly.
  5. Defer JS loading: pages load faster instead of waiting for assets to download
  6. DNS prefetching: reduces the time to resolve the sources of 3rd party content
  7. Minification & combination: Shrinking the file sizes and combining the text assets to deliver them faster
  8. Integrates & enables a CDN: a feature that helps heavier media to deliver faster

All the above features sound like gibberish to those who don’t know the power of cache. In reality, these superb features help to make your website load faster.

One of the best things about using this plug-in is that you don’t need to configure it.

W3 Total Cache WordPress Plugin:

This is the most popular plug-in. The only problem is, it needs all configurations. One needs to understand the WordPress to configure its settings.

Conclusion:

Above are some methods mentioned to leverage browsing caching. If you are interested in making your website faster, apply one of these methods for better results. Good luck

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